استعرض Books : Recommended Readings حسب المؤلف "Wong, Veronica"
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Principles of marketing
Kotler, Philip; Armstrong, Gary; Saunders, John; Wong, Veronica (Prentice Hall Europe, 1999)Following extensive market research throughout Europe, this Second European Edition of Principles of Marketing provides significant improvements in content and structure, illustrative examples and case material, pedagogical ...