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Services Marketing: concepts, strategies & cases
(South-Western Cengage Learning, 2011)
Hoffman and Bateson's Services marketing: concepts, strategies and cases examines the use of services marketing as a competitive tool from a uniquely broad perspective. The book explores services marketing not only as an ...
Handbook of modern pharmaceutical analysis
(Academic Press, 2001)
This book describes the role modern pharmaceutical analysis plays in the development of new drugs. Detailed information is provided as to how the quality of drug products is assured from the point of discovery until the ...
Named organic reactions
(John Wiley & Sons, 2005)
This Second edition contains consise information on 134 carefully chosen named organic reactions - the standard set of undergraduate and graduate synthetic organic chemistry courses. Each reaction is detailed with clearly ...
The geneva conventions of 12 august 1949
(International Committee of the Red Cross., 2007)
The four Geneva Conventions of 12 August 1949 are international treaties, ratified or acceded to by virtually all States. They protect the wounded and sick in armed forces in the field; wounded, sick and shipwrecked members ...
A. C. Bradley as a Critic of Shakespearean Tragedy
(Loyola University, 1960)
A.C. Bradley put Shakespeare on the map for generations of readers and students for whom the plays might not otherwise have become 'real' at all" writes John Bayley in his foreword to this edition of Shakespearean Tragedy. ...
Sonnets
(thewritedirection.net, 2004)
Shakespeare's sonnets are a collection of 154 sonnets, dealing with themes such as the passage of time, love, beauty and mortality, first published in a 1609 quarto entitled SHAKE-SPEARES SONNETS. Never before imprinted. ...
The rape of bangladesh
(Vikas Publications, 1971)
Anthony Mascarenhas, a journalist of Sunday Times, England, recollects
his personal experiences of being in East Pakistan during 1971 and textually depicts the
atrocities and brutality demonstrated by Pakistani military. ...
Research methodology: methods and techniques
(New age international limited publishers, 2005)
This second edition has been thoroughly revised and updated and efforts have been made to enhance the usefulness of the book. In this edition a new chapter the computer : its role in research have been added keeping in ...
Bank management and financial services
(The McGraw−Hill, 2006)
Banking and Financial Services is publishing at a time where the world that we live in is changing rapidly. The entire financial sector is threatened by significant risks at home and abroad, inside and outside the individual ...
Basic marketing: a global managerial approach
(McGraw-Hill/ Irwin, 2002)
This book is about marketing and marketing strategy planning. And, it essence, marketing strategy planning is about figuring out how to do a superior job of satisfying customers.