عرض سجل المادة البسيط

dc.contributor.authorMathur, U.C.
dc.date.accessioned2014-11-05T23:52:58Z
dc.date.available2014-11-05T23:52:58Z
dc.date.issued2008
dc.identifier.citationNew Delhi : SAGE Publications, 2008en_US
dc.identifier.isbn978-0-7619-3640-4
dc.identifier.urihttp://hdl.handle.net/123456789/297
dc.description.abstractThis is a basic text in International Marketing, a major knowledge area for students of management studies. This book attempts to make learning of the nuances of the subject easy and enjoyable for students. International trade, economic free trade zones, embargoes on exports, and tariff and non-tariff barriers that the companies face overseas form a major part of the book. In addition, the role of international organizations under the guidance of the United Nations has been given its due importance.en_US
dc.language.isoenen_US
dc.publisherSAGE Publicationsen_US
dc.subjectExport marketing—Managementen_US
dc.subjectExport marketing—India—Managementen_US
dc.subjectInternational tradeen_US
dc.subjectInternational trade—Indiaen_US
dc.titleInternational marketing management: text and casesen_US
dc.typeBooken_US


الملفات في هذه المادة

Thumbnail

هذه المادة تظهر في الحاويات التالية

عرض سجل المادة البسيط