Browsing Business by Title
Now showing items 82-101 of 120
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Managerial accounting
(South-Western Cengage Learning, 2011)Crosson/ Needles delivers interactive pedagogy by illustrating accounting principles and real-world examples to encourage critical thinking. This revision is based on an understanding of the nature, culture, and motivations ... -
Managerial accounting
(McGraw-Hill Irwin, 2010)managerial accounting identifies the three functions managers must perform within their organizations—plan operations, control activities, and make decisions—and explains what accounting information is necessary for these ... -
Managerial accounting
(McGraw-Hill Irwin, 2008)It identifies the three functions managers must perform within their organizations—plan operations, control activities, and make decisions—and explains what accounting information is necessary for these functions, how to ... -
MANAGERIAL ACCOUNTING TOOLS FOR BUSINESS DECISION MAKING
(John Wiley, 2012)This textbook contains features to help you learn best, whatever your learning style. To understand what your learning style is, spend about 10 minutes to take the learning style quiz at the book’s companion website. ... -
Managerial Economics
(Pearson, 1997)Managerial Economics, Fourth Edition, is written with two primary objectives in mind. First, it is intended that students will receive a complete and rigorous introduction to basic principles of microeconomics.The second ... -
Managing business ethics: straight talk about how to do it right
(John Wiley & Sons, INC., 2011) -
Marketing 3.0: from products to customers to the human spirit
(John Wiley, 2010)In Marketing 3.0, world-leading marketing guru Philip Kotler explains why the future of marketing lies in creating products, services, and company cultures that inspire, include, and reflect the values of target customers. ... -
Marketing management
(Prentice Hall, 2012)Marketing Management is the gold standard marketing text because its content and organization consistently reflect the latest changes in today’s marketing theory and practice. -
Marketing management
(Prentice-Hall, 2001)Marketing management is a classic text, a worldwide best seller, highlights the most recent trends and developments in global marketing. It emphasizes the importance of teamwork between marketing and all the other functions ... -
Marketing management
(Pearson Prentice-Hall, 2006)Marketing management highlights the most recent trends and developments in global marketing-with an emphasis on the importance of teamwork between marketing and all the other functions of the business. It introduces new ... -
Marketing research: an applied approach
(Pearson Education, 2007)This 3rd edition of Marketing research: an applied approach forms a comprehensive, authoritative and thoroughly European introduction to applied marketing research and covers both quantitative and qualitative techniques ... -
MODERN ECONOMIC THEORY
(SHYAM LAL, 1997)This book has become quite comprehensive in its range and coverage embracing Price I theory or Micro Economics, Income and Employment Theory or Macro Economics, Money and Banking. International Trade, public Finance. ... -
MODERN WORKING CAPITAL MANAGEMENT
(Prentice-Hal, 1989)Working capital management is the management of the firm's short-term assets and liabilities, individually and in aggregate. Of all the functional areas of business financial decision making, the one that occupies the ... -
Notes on business ethics
(Ethical realism, 2011-06-22)Selection and arrangement of content as a collection of business ethics is copyrighted by Gray, James W. This e-book contains notes for Business ethics. It introduces moral philosophy, meta-ethics, moral theories, and apply ... -
Operations Management
(McGraw-Hill, 2005)The material in this book is intended as an introduction to the field of operations management. The subject matter Incorporates concepts from general management, cost accounting, marketing, industrial engineering, and ... -
Operations management
(2009)This book presents lucid treatment of a wide range of issues involved in Operations Management. It emphasises on the analysis and quantitative techniques for the overall role of Operations Management in organisations, which ... -
Organizational behavior
(Pearson Education Limited, 2013)Robbins/Judge presents current, relevant research in a clear, reader-friendly writing style. Globally accepted and written by one of the most foremost authors in the field, this is a necessary read for all managers, human ... -
Organizational behavior
(John Wiley & Sons, Inc., 2010)This book is known throughout the world for sound pedagogy, research, and theory and well-loved for a rich framework of personal and organizational skills, Organizational Behavior presents students with a full portfolio ... -
Organizational behavior: an evidence-based approach
(McGraw-Hill Irwin, 2010)Organisational Behavior by Fred Luthans was one of the first mainstream organisational behavior texts on the market and continues the tradition of being the most current and up-to-date researched text today. Well-known ... -
Organizational behavior: managing people and organizations
(South-Western Cengage Learning, 2014)Prepare today to become a strong, effective manager tomorrow with the powerful insights, solid concepts, and reader-friendly approach in ORGANIZATIONAL BEHAVIOR: MANAGING PEOPLE AND ORGANIZATIONS, Eleventh Edition. This ...
