Browsing Business by Title
Now showing items 76-95 of 120
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Management
(Houghton Mifflin, 2003)The seventh edition of Management is a significant revision of the earlier work.There are significant revisions of key chapters, an increased emphasis on the service sector, ethics, global management, and information ... -
Management
(Prentice Hall-Pearson Education, 2010)This book is about management and managers. Managers are the one thing that all organizations—no matter the size, kind, or location—need. And there’s no doubt that the world managers face has changed, is changing, and will ... -
Management information systems
(McGraw-Hill/ Irwin, 2011)O'Brien defines technology and then explains how companies use the technology to improve performance. Real world cases finalise the explanation. -
Management information systems: managing the digital firm
(Pearson Education, 2016)In its Fourteenth Edition, Management Information Systems: Managing the Digital Firm continues to define courses in Management Information Systems. Designed for business school students, the text provides insight into how ... -
Management information systems: managing the digital firm
(Pearson Prentice-Hall, 2012)Management Information Systems provides comprehensive and integrative coverage of essential new technologies, information system applications, and their impact on business models and managerial decision-making in an exciting ... -
Management: a global perspective
(Tata McGraw-Hill, 2005)A revision of one of the classic management textbooks, this edition features a new pronounced emphasis on global management. The research and examples have been thoroughly updated to reflect he most current developments ... -
Managerial accounting
(South-Western Cengage Learning, 2011)Crosson/ Needles delivers interactive pedagogy by illustrating accounting principles and real-world examples to encourage critical thinking. This revision is based on an understanding of the nature, culture, and motivations ... -
Managerial accounting
(McGraw-Hill Irwin, 2010)managerial accounting identifies the three functions managers must perform within their organizations—plan operations, control activities, and make decisions—and explains what accounting information is necessary for these ... -
Managerial accounting
(McGraw-Hill Irwin, 2008)It identifies the three functions managers must perform within their organizations—plan operations, control activities, and make decisions—and explains what accounting information is necessary for these functions, how to ... -
MANAGERIAL ACCOUNTING TOOLS FOR BUSINESS DECISION MAKING
(John Wiley, 2012)This textbook contains features to help you learn best, whatever your learning style. To understand what your learning style is, spend about 10 minutes to take the learning style quiz at the book’s companion website. ... -
Managerial Economics
(Pearson, 1997)Managerial Economics, Fourth Edition, is written with two primary objectives in mind. First, it is intended that students will receive a complete and rigorous introduction to basic principles of microeconomics.The second ... -
Managing business ethics: straight talk about how to do it right
(John Wiley & Sons, INC., 2011) -
Marketing 3.0: from products to customers to the human spirit
(John Wiley, 2010)In Marketing 3.0, world-leading marketing guru Philip Kotler explains why the future of marketing lies in creating products, services, and company cultures that inspire, include, and reflect the values of target customers. ... -
Marketing management
(Prentice Hall, 2012)Marketing Management is the gold standard marketing text because its content and organization consistently reflect the latest changes in today’s marketing theory and practice. -
Marketing management
(Prentice-Hall, 2001)Marketing management is a classic text, a worldwide best seller, highlights the most recent trends and developments in global marketing. It emphasizes the importance of teamwork between marketing and all the other functions ... -
Marketing management
(Pearson Prentice-Hall, 2006)Marketing management highlights the most recent trends and developments in global marketing-with an emphasis on the importance of teamwork between marketing and all the other functions of the business. It introduces new ... -
Marketing research: an applied approach
(Pearson Education, 2007)This 3rd edition of Marketing research: an applied approach forms a comprehensive, authoritative and thoroughly European introduction to applied marketing research and covers both quantitative and qualitative techniques ... -
MODERN ECONOMIC THEORY
(SHYAM LAL, 1997)This book has become quite comprehensive in its range and coverage embracing Price I theory or Micro Economics, Income and Employment Theory or Macro Economics, Money and Banking. International Trade, public Finance. ... -
MODERN WORKING CAPITAL MANAGEMENT
(Prentice-Hal, 1989)Working capital management is the management of the firm's short-term assets and liabilities, individually and in aggregate. Of all the functional areas of business financial decision making, the one that occupies the ... -
Notes on business ethics
(Ethical realism, 2011-06-22)Selection and arrangement of content as a collection of business ethics is copyrighted by Gray, James W. This e-book contains notes for Business ethics. It introduces moral philosophy, meta-ethics, moral theories, and apply ...
