NUB Institutional Repository: Recent submissions
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Strategic Brand Management :Building, Measuring, and Managing Brand Equity
(Pearson:, 2013)This book deals with brands—why they are important, what they represent to consumers, and what firms should do to manage them properly. As many business executives correctly recognize,perhaps one of the most valuable assets ... -
Fundamentals of Human Resource Management
(John Wiley, 2010)Human Resources is one area in the field of Management that changes much more quickly than most. Health Care legislation, court cases involving social media and scrutiny of public employee unions are a few recent examples. ... -
Bangladesh development outlook: alternative strategy to bring Japanese investment
(Northern University Bangladesh, 2014-12-07)A national seminar on “Potential Strength of Private Entrepreneurs of Bangladesh and Investment Possibilities” was held on 7 December, 2014 at the seminar room of Northern University Bangladesh. Dr. M. Shamsul Haque has ... -
Introduction to spectroscopy
(Brooks/Cole, Cengage Learning, 2009)Gain an understanding of the latest advances in spectroscopy with the text that has set the unrivaled standard for more than 30 years: Pavia/Lampman/Kriz/Vyvyan's Introduction to Spectroscopy, 4e. This comprehensive resource ... -
Organic Chemistry
(John Wiley, 2014)Now in a new edition, this book continues its tradition of excellence in teaching and preparing students for success in the organic classroom and beyond. A central theme of the authors' approach to organic chemistry is to ... -
Human Resource Management :Stategy and Practice
(Cengage Learning, 2010)This an electronic version of the print textbook. Due to electronic rights restrictions, some third party content may be suppressed. Editorial review has deemed that any suppres ed content does not materially affect the ... -
Health behavior and health education: theory, research, and practice
(Jossey-Bass, 2008)This fourth edition of the classic book, Health Behavior and Health Education: Theory, Research, and Practice provides a comprehensive, highly accessible, and in-depth analysis of health behavior theories that are most ... -
Pharmaceutical analysis: a textbook for pharmacy students and pharmaceutical chemists
(Churchill Livingstone, 1999)Pharmaceutical Analysis: A Textbook for Pharmacy Students and Pharmaceutical Chemists highlights the most important aspects of a wide range of techniques used in the control of the quality of pharmaceuticals, including ... -
Use of literature in developing learner's speaking skills in Bangladeshi EFL contexts
(University of Nottingham, 2006-12)This dissertation arises from an attempt to answer the question whether it is possible to teach conversational skills through literature; and, if 'yes', how any benefit can be made accessible to both privileged and ... -
The Norton Anthology of English Literature
(W • W • Norton & Company, 2006)The Eight Edition offers more complete works and more teachable groupings than ever before, the apparatus you trust, and a new, free Supplemental Ebook with more than 1,000 additional texts. Read by more than 8 million ... -
Nazrul: tar samokaley
(Anwarul Karim, 2014)'Nazrul: tar samokale' by Dr. Anwarul Karim is one kind of historical and research work paper about Kazi Nazrul Islam. -
Goodman Gilman's the pharmacological basis of therapeutics
(McGraw-Hill, 2006)The 11th edition of Goodman & Gilman continues to be the most comprehensive and authoritative single source on the pharmacology of drugs. The first edition was published by Alfred Gilman and Louis Goodman in 1941. It soon ... -
The Norton Anthology of English Literature
(W • W • Norton & Company, 2006)The Ninth Edition offers more complete works and more teachable groupings than ever before, the apparatus you trust, and a new, free Supplemental Ebook with more than 1,000 additional texts. Read by more than 8 million ... -
The Norton Anthology poetry
(W • W • Norton & Company, 2005)Offering over one thousand years of verse from the medieval period to the present, The Norton Anthology of Poetry is the classroom standard for the study of poetry in English. The Fifth Edition retains the flexibility and ... -
Aspects of the Novel
(Rosetta Books LLC, 2002)E. M. Forster’s renowned guide to writing sparkles with wit and insight for contemporary writers and readers. With lively language and excerpts from well-known classics, Forster takes on the seven elements vital to a novel: ... -
A. C. Bradley as a Critic of Shakespearean Tragedy
(Loyola University, 1960)A.C. Bradley put Shakespeare on the map for generations of readers and students for whom the plays might not otherwise have become 'real' at all" writes John Bayley in his foreword to this edition of Shakespearean Tragedy. ... -
Fashion brands: branding style from Armani to Zara
(Kogan Page, 2005)Once a luxury that only the elite could afford, fashion is now widely accessible. While brands such as Zara and H&M have made fashion an affordable choice for the mass market, sports brands such as Nike and Adidas have ... -
Financial Management in Health Services
(McGraw-Hill Education, 2005)Although financial management is a highly effective means of implementing key policies in health services, it tends to get little attention, being seen as a necessary but unglamorous area of management. This book shows how ... -
Golaper jonno valobasha
(Anirban, 2011)'Golaper jonno valobasha' is a collection of short stories, written by Sarder Mahmud Hossain. -
A Practical English Grammar
(Oxford University Press, 1980)The Exercises can be used with or without the Grammar. They include an answer key.
